One day I went to buy flowers for a lady friend. I decided to do this online, so I looked at a site. It was pretty, but man was it confusing… it was very pink with 18 different options of flowers, half of them I couldn’t pronounce their names. Then I looked at another site that kept trying to sell me scented candles. I quickly realized that there were no flower sites, or florists for that matter, selling flowers to men. Can you image, an 11 billion dollar industry where men are 35% of the customer base and no one is speaking to them? This is where Chivalry was born.
We wanted to help all those men out there that have ever felt as out of their depth as I did when I just simply wanted to buy a girl some flowers. It should never be that hard to show someone you love them.
Co-Founder,
Tony Prescott
